Bakala aims to give FMCGs direct control over their indirect channels of distribution through data visibility & direct reach.
Bakala was founded in 2018 by FMCG industry experts in Traditional Trade driven markets. After validating with +300 retailers, 20 global & regional FMCGs, +20 wholesalers & semi wholesalers across Egypt, Nigeria, Saudi, Algeria & Lebanon, Bakala's unique business model & value proposition was carefully crafted.
We are currently piloting in Lebanon. For inquiries & more details please do not hesitate to contact us.